PRIVACY POLICY
1. Introduction and Scope
Bosch Home Appliances (operated by BSH Home Appliances and affiliates) has a privacy policy applicable to its official websites and services. The policy explains how Bosch collects, uses, discloses, protects and stores personal informationwhen you interact with Bosch sites or use their services. Bosch Home+1
By accessing or using Bosch websites or related services, you agree to the terms of the privacy policy. Bosch Home
2. Personal Information Collected
Bosch may collect personal data you provide directly (when you register, complete a form, subscribe, request support or participate in promotions). Typical categories include:
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Identification data: name, contact details (email, phone, address)
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Account information: login credentials, preferences
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Device and usage data: IP address, browser type, interaction data
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Location data: if you allow location services (e.g., finding dealers) Bosch Home
Some regions may also collect additional information relevant under local law and with your consent. Bosch Home
3. Purpose of Collection
Personal information may be used for:
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Providing and administering services (e.g., warranty support, account management)
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Delivering products you ordered or requested
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Improving user experience and customizing services
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Marketing communications where permitted or consented
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Security, fraud prevention and legal compliance Bosch Home+1
4. Cookies and Tracking Technologies
Bosch websites typically use:
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Cookies
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Web beacons and analytics tools
These are used to analyse website usage, improve performance, and support advertising or marketing functionalities. You can usually control cookie preferences through the cookie banner or browser settings. Bosch Home
5. Disclosure and Sharing
Bosch may share personal information with:
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Affiliated companies and service providers (e.g., hosting, technical support)
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Third parties required for service delivery
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Regulatory authorities when required by law
They may also share data with marketing partners if you opt-in to such communications. Bosch Home
6. International Transfers
Bosch sometimes transfers personal data across international borders to affiliates or service providers in other countries. Such transfers comply with applicable data protection laws in the relevant jurisdiction. Bosch Home
7. Data Security
Bosch uses reasonable technical and organisational safeguards to protect personal information from unauthorized access and misuse. However, no online transmission is completely secure. Bosch Home
8. Data Retention
Personal information is stored for as long as necessary to fulfil the purposes for which it was collected, or to comply with legal obligations. Bosch Home
9. Your Rights
Depending on your region and applicable law, you may have rights such as:
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Access and correction of your data
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Deletion or restriction of data processing
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Opting out of marketing communications
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Data portability
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Right to object to certain processing activities
U.S. residents (e.g., California) have additional rights under local privacy laws (such as CPRA) including opt-out of “sale or sharing” and profiling rights. Bosch Home
10. Children’s Privacy
Bosch does not knowingly collect personal information from minors below the applicable age threshold (often under 16) without consent. Bosch Home
11. Changes to the Policy
Privacy policies may be updated or amended over time. Users are encouraged to review the latest version on Bosch’s official site periodically. Bosch Home
Where to Find the Full Policy
For the most accurate and region-specific privacy policy text, refer to the official pages on the Bosch Home Appliances website for your region. For example:
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USA Privacy Policy – Bosch Home Appliances US site. Bosch Home
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Malaysia Privacy and Personal Data Notice – Bosch Home Appliances Malaysia. Bosch Home
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South Africa Data Privacy Notice – Bosch Home Appliances SA. Bosch Home